Tag Archives: Mobile BI

Why Mobile BI becoming the first choice for BI users?

9 Jul

Mobile business intelligence is becoming a leading trend within the BI market. According to Gartner, one-third of all Business Intelligence access will be through mobile devices in the next few years. Over the past several years solution providers have placed a lot of effort into developing interactive mobile applications that can be used by decision makers on the road. Although it has been a slow road to broad adoption, mobile BI is eventually fathering to make encroachments into the general business intelligence market.

It’s tough to refuse the fact that most of us love our mobile phones, tablets and ipads and with technology advancements and widespread adoption of Androids, iPhones, tablets and iPads it is becoming a big tug-of-war within the office to bring business applications like business intelligence, CRM into these mobile devices. Adding to this many organizations are even adopting a ‘BYOD’ (Bring your Own Device) policy to get started as quickly as possible and vendors are able to provide BI offerings that allow companies to provide enhanced analytics and information access.

Expanding Mobile BI market

Speed, power, money, followed by interactive dashboards and parametric reports are the reasons for businesses to deploy mobile BI as a key element of their BI environment. The adoption of iPad and tablets eventually becomes the first choice for BI users. Predicting the potential user centric market many vendors have started their development efforts in expanding the mobile BI by bringing in attractive dashboards, user friendly navigation etc, while organizations too are slowly switching their adoption towards the mobile BI than implementing an in-house solution.

Vendor’s delivery model

Companies like ZSL, expands their mobile BI offerings to meet business needs and offer high level of interactive dashboards and ease of use full spectrum BI applications that provide end users liberty to do proper decision making. Eventually these features and functionality within the mobile environment as similar as web-based or desktop application leverage an alternative solution to the BI users. Consequently organizations will no longer required the option of selecting on-premise BI; they would rather prefer a single solution choice of Mobile BI with more real-time, in-memory and advanced analytical access.

Although it is just the outset of the mobile development, more advanced solutions will be developed constantly to fulfill the growing requirement of the users on the roads. With continued growth in mobile application development and analytics integration, companies can get a complete insight of what is happening within their organization.

Rage on iPads and tablets devices

The increasing rage on iPads and tablets is yet another reason for the users to prefer mobile BI. Users have widened their adoption to iPads and Tablets PCs and vendors to support the increasing demand are developing application that can be easily be integrated with any platform. As the use of tablets and iPads are invariably increasing, BI adoption is more likely to expand exponentially within organizations as usage patterns expand to more employees

Sales Analysis and Visibility for the users

Aside from overall use, sales analysis has always been at the forefront of mobile BI adoption. This provides the basis for more in-depth analysis in relation to customers, suppliers, product movement, and industry. Therefore, sales managers and other users involved in partnering or supply chain management (SCM) will no longer need to download or refer outdated reports henceforth more opportunities in hand and more business relationships providing visibility to their business.

Mobile BI is here to stay, and will continue to grow rapidly, as employers increasingly look to keep managers and decision-makers “on the hook” on a 24×7 basis. In other words, certainly there’s hope — but there’s also hype.

About the Author

Shaughn is an industry analyst for business intelligence. For over ten years, he has assisted clients in business systems analysis, software selection and implementation of enterprise applications. Shaughn is the channel expert for BI for the small and Mid-Market segments at ZSL and conducts research of leading technologies, products and vendors in business intelligence, marketing performance management, master data management, and unstructured data. He can be reached at shaughnk@zslinc.com. And please visit Shaughn’s blog at zslbiservices.wordpress.com

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Business Intelligence Is More Important Than Ever

28 Feb

From CRM to Supply chain management there are around 200 and above categories of software that helps companies in back office and front office operations which are considered to be an essential segment for a proper business management. Most companies require both these segments and the one particular tool that’s becoming more indispensable is the business intelligence and data warehousing (BI/DW) software enabling more effective business process management (BPM) by providing comprehensive analytics that are primal to sustain and support profitability and growth of an organization.

What is Business Intelligence (BI)?

Business intelligence (BI) can be interpreted as a broad category of applications and technologies for accumulating, stacking, analyzing, and supplying access to data to help organizations/users make better business decisions. BI/DW applications include the activities of decision support systems, query and reporting, online analytical processing (OLAP), statistical analysis, forecasting, and data mining. Thus leveraging data from various systems, applications, and databases, business intelligence software users can make the best-informed decisions more efficiently.

Key Benefits of Business Intelligence

Companies of all sizes can benefit from business intelligence software, and it is important to consider the fact that companies acting without it are in a sense running on gut feelings. Every company needs to think on its feet, and leverage its enterprise data for the greatest advantage. After all, this data is essential for conducting and understanding mission-critical activities, operational patterns, and industry trends. Every company has varying needs, and there are a wide variety of benefits within each company;

  1. No More Guesstimate: Far too often, business data of organizations lacked unified structure and as a result guestimate was the best weapon for executives to make decisions while attempting to direct their companies into the future. Business intelligence can render precise historical data, forecasting and trending, real-time updates, synthesis between departmental data warehouse and even predictive ‘what if?’ analysis, eliminating the need to guesstimate.
  2. Mobility: Availability of Mobile based business intelligence applications provide walkthroughs for users/executives to access key business metrics, reports and dashboards on iPhone, iPad, Droid or BlackBerry, giving sales and marketing people access to critical business information on the go.
  3. Retain Your Customers: One of the great benefits of BI/DW tool is that it permits companies to attain visibility into what customers are buying or what they need , providing them the ability to gain additional profit and retain valuable customers.
  4. Selling Opportunities: BI/DW software permits organizations to leverage customer data to build, refine and modify predictive models that help sales executives to up-sell and cross-sell products at appropriate customer touch points
  5. Improve Efficiency: Apparent amount of time are wasted by companies in hunting data within their departments to find the information they want and process as a report to take a single decision. With the influence of business intelligence software, however, all the information is centralized and can be viewed in the form of dashboard or converted into a report, saving enormous amounts of time and improving efficiencies.
  6. Greater lucrativeness: Business intelligence software can provide users greater insight into manufacturing costs and the ability to line up production on the go for greater profitability
  7. Greater Inventory Management: BI helps organization to order the right amount of inventory at the right time so that customers receive their products when they need, thus avoiding over stocking
  8. Business Insight: Business Intelligence has been very successful at explicating the complete insight of your business over a period of time. The tool can provide you insights on how many units were sold, through which store, in which geography, or by which customer segment. Hence, these issues are now well understood, and so the next generation of competitive advantage comes from analyzing unstructured content to understand how and why these things happen. From simple content-based metrics to sophisticated sentiment analysis, business intelligence software can provide a more complete view on customer and competitor experience and opportunities therein and help executives plan for the future.

What to Look for in a Business Intelligence Software Solution

While Analyzing BI/DW solutions for your business management needs, there are a few important features to look for.

  • It’s a best way to find a web-based program, and one that offers unlimited data access as on-demand solution will provide accessibility for more users, and will support scalability should the company need to add more users and run more reports in the future.
  • Not all business intelligence software is fully scalable, so choose one that addresses specific capacity needs.
  • It is also important that a BI/DW tool should support several output formats, from spreadsheets to PDF documents for producing reports and to run the reports.
  • Corporate data can be highly complex, and reporting tools should support that. In the same vein, the platform should offer predictive analysis, unlimited data access, and complex visualizations.
  • The visualization abilities should range from simple charts and graphs, to maps, matrices, and histograms depending on the mathematical or scientific reporting necessity

Business Intelligence Is More Important Than Ever – Why?

Apparently, adopting a BI/DW solution is a smart step for companies of all sizes and in all industries because of its analytical possibilities and it is quite likely that soon, companies not adopting one will have a difficult time surviving the competitive world. Businesses are currently collecting more data than has been amassed before, and as a result IT organizations are spending billions of dollars investing in data warehouses and business intelligence tools.

In addition, with the surge or Web 2.0 technology within enterprise software, business intelligence systems are beginning to provide real-time information. Minimizing reaction time between an event’s occurrence the subsequent business decision is the most important point of business management, and while business intelligence solutions have been able to predict outcomes before, the availability of real-time data will further decrease any latency periods.

As you can see, BI/DW Solutions are more than just a reporting tool, as through recent technological advancements it now offers highly evolved predictive abilities. So when looking for business intelligence software, outline your goals and choose the scalable solution that best fits your informational needs. The more complicated your data, the more complex the visualizations should be; likewise, don’t select a convoluted system for simple data. And one thing your selection should include, no matter what your data needs, is real-time reporting and analysis.

Is your organization looking for a vendor? Have your organization chosen the right tool?

Email me your interests Shaughn Knight, AVP – Business Development and Inside Sales Operations.

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